Sheridan Bubble Tea Promotion

Sheridan Bubble Tea new promotion! PSB Café now offers a bubble tea loyalty card, where students get the chance to earn free rewards. At the PSB Café, students get the chance to try the new selection of products. One of the most expected products is their very own Sheridan Bubble Tea. Bubble tea flavours will include but not limited to original milk tea, taro milk tea, coconut milk tea, mango slushie and taro sherbet, among others. In the future, to better match the students’ likes and dislikes, new flavours will be introduced. To decide which drink is the favourite of the month, polls will take place. Students will have a say at what they want to see their college serves.

With this, the PSB Café has decided to introduce the Bubble Tea loyalty card. Students purchase their 6 drinks, they will get the 7th for free. Every time a student orders a bubble tea drink, their loyalty cards will be stamped. They need to make sure to keep coming back to complete their cards and get a free drink as a reward. The loyalty card will be accepted in both the business campuses, Davis and HMC.  As the PSB Café is inside the school, they do not need to go out of the College to purchase their favourite drinks. As a result, the Café will need to be able to match its top competitors. Hence creating multiple promotions to better market their products.

Why a loyalty card?

Loyalty cards are a great way to improve customer’s experience and provide incentives. PSB Café wants to have a way to get the students to keep coming back for more. Furthermore, loyalty cards are good for attracting new customers as they are getting something in the end from the companies they have chosen to spend their money on. For the students, they will get the chance to collect multiple stamps, giving them more incentives to buy bubble tea. By implementing the loyalty car, students will feel appreciated.

A more personal connection will be created with the students and there is the ability to grow. As a result, more students will return to purchase more. The loyalty card will encourage customers to make repeat purchases. Product awareness will also be increased, as customers will be more likely to try something new if there is the possibility to win something extra for free. Due to the popularity of loyalty programs and cards, it is important that the PSB Café also implements it to keep up with competitors.

How to get a loyalty card?

At the PSB Café checkout, students will be able to acquire their very own loyalty card. The cashier will be able to provide all of the students with their loyalty card. The student will then be responsible for their card and make sure to bring it to the Café every time they order a Bubble tea. After each customer purchases a minimum of one bubble tea, the card will be stamped. Once completed the student will be able to order their free reward.

Future

Finally, once the loyalty card has been in place, the PSB Café will need to keep track of all of the cards that have been filled and returned. This will let them know how successful was the program and a future digital card can be developed to better market millennials. Consequently, there will be plenty of room for growth and develop new apps. These students are looking for more simplicity as they do not want to be carrying a card all the time and risking it from getting lost. PSB Café will also be able to develop better communication with students.

Introduction

Do you like Bubble-tea?

Are you a Sheridan College Student, enrolled in the business marketing or advertising program?

Do you consider yourself a competitive person?

 

 

Are you interested in adding valuable experience to your resume

Do you wanna have the chance to earn money for delicious drinks?

The PSB Café is giving a chance to all Sheridan Students that are taking marketing or advertising programs to participate in a Bubble Tea promotional contest in order to gain valuable experience and earn credit rewards that can be used as exchange for your favourite bubble tea product!

Importance of Extracurricular activities (Bubble-tea): 

You, as a young student, must understand that extracurricular activities represent an important aspect for your professional formation.

Besides, employees are looking for professionals that develop their skills in different fields because this shows a variety of abilities. Those skills are time management, a sense of commitment, professionalism, enthusiasm, work ethic, etc.

In the Marketing field is crucial to be dynamic in how you develop and present your skills. It is for that reason that extracurricular activities, like promotional contests, are an excellent way to demonstrate and stand out.

Extracurricular activities represent the development of a well-rounded individual, in which students afford a positive impact on their lives. In addition, those impacts affect their emotional, intellectual, and interpersonal development.

Taking part in these out-of-the-classroom activities, allow students to get out of their comfort zone by understanding the importance of skills. Therefore, those include critical thinking skills, time management, and academic and intellectual competence.

What is the Bubble-tea contest about? 

This content is for all marketing and advertising students, in our three campuses (HMC, Davids, Trafalgar). The concept permit students to create their own and unique poster, which aims for more attraction of new customer to the PSB location.

These posters will have themes according to the seasonal phase occurring at the moment. Therefore, Each competitor will be able to submit their own design to our website and by the end of the week. Then, our marking team will decide which poster will be used.

In addition, we will make additional contests that will allow marketing students to develop a customized plan for the brand. Therefore, that aims to increase awareness while developing more effective marketing strategies.

How do we evaluate your Bubble-tea Promitonal Strategy?

This plan will be evaluated by our owners, managers, and marketing professors to select those that are more related to our mission and vision.

This will provide you with an opportunity to grow your network, by adding knowledgeable connections to your portfolio.

Each member of the evaluating team will allow you to obtain feedback, and a chance to work one-on-one with them.

What are the prizes and rewards?

Like every content, there will only be a few winners. However, you can have a chance to collect a certificate of participation that you can include in your resume or LinkedIn profile.

Our certificates will have the signature and approval of our business owners and managers and can be used as a source of reference.

For instance, for those who win the competition, a reward card will be provided with more than 20 free Bubble-Tea drinks on our PSB location.

Also, we will provide a certificate of 1st place to the winning student with all the signatures of owners, managers, and marketing evaluators.

In conclusion…

There is no better opportunity to add an experience like this in your resume. You could use all your marketing and advertising knowledge and be next to the winner of the Bubble-Tea Marketing Semester Contest!

Don’t forget

Stay tuned with more posts and don’t forget to share this information with your classmates and friends!

 

 

 

Introduction

To encourage students at Sheridan College to get high marks, PSB café provides bubble tea discount for HMC students and other campuses. All campuses of Sheridan which are HMC, Davis, and will get the same discount and conditions will be the same. Students in Sheridan college have been working so hard to study. They spend so much time working on their assignments and projects during the semester at Sheridan. Some students do not have time to go home for lunch or dinner, so they decide to stay in school to study. PSB café understand how the students have been working; therefore, bubble tea discount for HMC students is created to support the students.

PSB café and Bubble Tea

The store is a coffee store located on HMC and Davis campus. This coffee shop is a quiet place for students who need to study and a community place for students who need to work in groups with other friends. The products in PSB coffee are variable such as coffee, tea, pizza, ice cream, etc. However, bubble tea is the newest product that PSB café just launch into the business. There are many kinds of bubble tea flavors in PSB café such as green tea, watermelon, jasmine, etc. The toppings are being made every day to bring the best fresh topping to customers. There are many choices for topping such as tapioca, grass jelly, pudding, and many more choices. The ingredients that PSB café is using for bubble tea are come from natural sources and passed any test of Canada government.

Besides that, we have trained our baristas very carefully with professional teachers. The teachers have been working in the food and service industry. Therefore, the baristas are deeply understanding the process to make the best bubble tea to customers. Moreover, hygiene is the most important factor that PSB café always focus on. All tools will be cleaned after every use and equipment will be cleaned before the store closed every day.

Bubble tea discount for HMC students

How the students can get the bubble tea discount for HMC students and Davis students? Is there any condition to get a discount? The answer is here.

PSB coffee has decided that they will discount for all the students who have the grade over 90% in any test or assignment that worth more than 5% in total grade. That means some in-class activities which are worth less than 5% cannot receive the discount. However, PSB café does not want to make the students disappointed. At the end of the semester, if the students get over 90% of the total in-class activity grade, they can get the bubble tea discount.

Now, students who get 90% of grades can get a 50% bubble tea discount on HMC and Davis campus. To receive the bubble tea discount for HMC students and Davis students, the students must bring their Sheridan student ID and a screenshot of the grade on Sheridan Slate to the store. When the student orders the PSB bubble tea, they should show the ID and the screenshot to PSB café staff before the payment. Our staff may ask the students some questions related to the course or program that the student is studying. The students can get any size or flavor of PSB bubble tea to enjoy.

Future

In the future, PSB café will add more flavor and topping into the menu to extend the variety of the product. Besides that, PSB café is planning some promotion plan for the student in both HMC and Davis campus base on the season.

In conclusion

PSB is a cozy and friendly place for students at Sheridan College. The bubble tea discount for HMC students and Davis students is a program to encourage the students to get high marks. PSB café always thinks about the students in any strategy to bring the win-win situation for the students in Sheridan.

Media

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Tweets by PSB9Digital

Our café is using a sustainable bases for our business practices. Firstly, looking at our USPs we can see that, the café is located within the HMC college, selling charity cookies. Which is a great place to reach out to students. College typically has a high traffic environment, that constitutes high sales. We plan on implementing multiple sustainable business practices to insure we stay above our competitors. To further explain. Sustainability marketing is when a company focuses their investments within the environmental and social aspects as a marketing strategy. We are confident that this practice will work because of countless studies that show, sustainability marketing is a very effective marketing strategy.

How does sustainability marketing work?

Sustainability marketing is a way a company can build relationships with their customers, while letting them know they are important. Overall there are five sustainable marketing principles, Consumer-Oriented Marketing, Customer-Value Marketing, customer-value marketing, innovative marketing, sense-of-mission marketing, and societal marketing. What our company will be focusing on is Consumer-Oriented Marketing, Sense-of-Mission Marketing, societal marketing, and we will also participate in stakeholder engagement.

Consumer-Oriented marketing is when a company views and organizes its strategies from the consumers point of view. Which in turn satisfies the consumer’s needs. Students want premium quality, sized and tasting cookies, our café will provide this.

Sense-of-Mission Marketing Is the idea of our charity cookies because, this type of marketing is to provide a marketing strategy that defines a company’s mission in a way that makes the product more than just the product itself. In our case it’s the charity aspect of the product that is our mission. When you buy our cookies you aren’t just buying a premium baked good, you are saving a child.

Societal marketing is focused on social responsibilities and, what benefits society all together in the long term. We want to better all aspects of the college by helping not only the kids but the college itself. The consumers helping hand will reach further than charity and benefit themselves too.

What is stakeholder engagement, and how will we use it?

Stakeholder engagement is essentially when a company communicates with its stakeholders and form, maintain consumer/business relationships. Doing this a company learns what their consumers want, what they like, or dislike. They move towards their consumers desires making business more than just business.

Since we are located within a college, we will throw events with games and give the students an opportunity to not only enjoy their day but to make friends. Most importantly voice their opinion on our company.

What’s your charity cookie cafe call to action?

Our call to action will reach further than our product. It will tell the customer that they have an opportunity. An opportunity to help sick kids. And better the school itself so they and the sick kids can be happier with just a helping hand.

Our company sells charity cookies at HMC college, that change the community in whole for the better. Students will enjoy free events and voice opinions about what they would like our café to do. While also making friends and memories, with those memories they will be able to give memories to the kids in need, not only bettering their lives but possibly saving another.

This is our goal, to provide a cafe, that not only satisfies our customers cravings, but puts a smile on our customers faces. Our cookie designs and charitable events show this. We strive to be the company that betters their college experience along with helping the lives of those children who are sick and need it the most. So we ask you to come by and bring share the smiles.

PSB Cafe has the best Student Discount!

The PSB cafe has a new student discount offer for all students from May 6th- 12th!!  Come in a try our new flavors, customize your drink with extra bubbles, cool flavors! We give the best discounts because we love our Sheridan students!

Visit the Sheridan College Pilon School of Business Cafe during your first week and let ignite your tastebuds with the BEST BUBBLE TEA in Mississauga.  Our NEW STUDENT DISCOUNT will kick-off your learning experience and open your mind, A+’s are within reach!

Sheridan Students! Come down and try the latest flavors. The first week of the semester we are offering 25% off!! Most importantly, this discount won’t last forever.

With the best flavors in town and the best add-ins to BOOST your productivity, the PSB Cafe is the place to be.

With the biggest selection of milk alternatives, including soy, coconut, oat, and almond, we can service all your dietary and taste preferences. Our list of premium ingredients includes the purest matcha powder and the most responsibly sourced cups. Delicious roasted brown sugar boba and a vast selection of seasonal fruits sourced throughout the world are also available.

Besides that, make sure you bring your PSB reusable cup to receive an additional 10 cents off your purchase.

Health Benefits of Bubble Tea: Use your Student Discount at PSB Cafe!

Health Benefits of Tea and Matcha… 

The trend towards lower sugar content is growing.  Although bubble tea can be loaded with excess sugar and extra calories, we at the PSB Cafe have introduced the regular recipe with lower sugar.  You may of course request extra sugar if you need a boost of energy or your taste prefers sweeter drinks.  Unlike the competition whole rely on the consumer to request less sugar, a trend that is becoming more popular, we rely on the consumer to request more sugar!  Go ahead and order your favorite bubble tea, and we will make it just sweet enough to brighten your day.  And remember, tea is also full of antioxidants and other health-boosting goodness.

Matcha Powder!

One of the most popular bubble tea drinks we offer contains matcha powder!  Matcha is known for being full of antioxidants and nutrients that boost your mood and improves concentration.  Imagine the A’s you will achieve if you stop by in the first week of school and grab a matcha bubble tea and head to your classes.  The professors will be so impressed with the focus, concentration and happy mood that you bring to the classroom!!!! With the first week discount and the extra 10 cents off for bringing your Pilon School of Business Cafe cup, you will be set the semester off right and be ready to tackle all your classes easily.  Our premium matcha powder sourced from the most reputable suppliers; therefore, our drinks are the best!

Every week we will offer new combinations of bubble tea flavors, interesting fruits from local businesses, and imported fruit from around the world.  Seeking recipes from the world’s leading bubble tea lovers from all over the world. Inspiration will come from different countries including; Vietnam, Thailand, China, Japan, Taiwan, and South Korea all having the biggest selection and variety of bubble tea shops. Moreover, we will research the latest offerings, and bring you recipes that will delight your taste buds from the far reaches of the world.

Gaining the latest ideas and innovations will be a priority.  The Pilon School of Business Cafe Bubble Tea Bar because we want to deliver the best drinks on campus. The PBS Cafe will take your taste buds all over the world without having to leave to comfort of the Hazel McCallion Campus of Sheridan College right here in Mississauga.  We look forward to seeing you soon.

HMC Cafe

Questioning how Bruins Juice can make a change in your lifestyle? Are you a busy college student or professor constantly rushing to be on time? Having an on the go lifestyle? Constantly having a form of caffeine to get you through the day? Well if you answered yes to any, I have a quicker and healthier substitution than you double-double coffees. Make the switch now to a fresh juice or smoothie made just for you!

About Bruins Juice

The school campus is introducing a new juice bar called “Bruins Juice”. It’s exciting because it’s everything you want. Do you want to quench your thirst with something healthy? You got it! Bruins Juice. Offering several flavors such as; orange, banana, and blueberry. The reason this is such an enhancing add-on to the school campus is that; Bruins Juice is a healthy drink and can give you more benefits than caffeine can.

All ingredients are fresh and locally sourced, they can be customizable to your preference and dietary restrictions. Our main goal is to have our consumers refreshed and hydrated, the major product benefit is that these drinks are not only refreshing but also good for you. We can’t emphasize enough how caffeine often dehydrated your body and gives no real health befits to your body’s metabolism or digestive system. We at Bruin Juice want to make sure you receive your daily dose of vitamins when you come to HMC because we believe a healthy body is a healthy mind to go about your daily activities.

Promotions

Bruins Juice will offer serval different promotions that will not only save the consumers money but also build on a better school environment.

First, Thirsty Thursday, this promotional event will be held every Thursday. This is a promotion that everyone at HMC can use to their advantage to save where they can! The promotion is as follows if you bring/ refer a friend and make a purchase of a beverage the customer will be able to receive an additional beverage for 50%. This will create excellent revenue for Bruins Juice and will get people on campus talking and waiting for Thursday to approach.

The second promotion Bruins Juice will offer is showing team spirit, Bruins Juice also is a proud supporter of Bruins varsity teams and want to create a school atmosphere where the students show school spirit as well! So with that being said Bruins Juice will keep up to date on school games for the varsity games and if you buy a drink on a game day you will receive a 25% discount on your order plus a friendly reminder that its game day and show some team spirit as you save.

Lastly, the most important promotion for change within the environment as a whole is taking a small step in the right direction. With the recent protests and young advocates using their voices to good use for climate change. Saving the planet one step at a time we thought it was a perfect opportunity for this promotion. If you bring your own reusable bottle you will be able to save 10% on any beverages. This is a goal of Sheridan becoming an eco-friendly environment one step at a time. The planet will be thank you swell as your healthy body with the yummy juice.

Why Pick Bruins Juice?

The reason I would choose this awesome juice bar is that it’s a healthier option compared to Tim Hortons or Starbucks. Your body gets 3x more energy out of the natural sugars from juices and smoothies than from caffeine! Drinking coffee daily also increases your risk of heart disease years down the road compared to fruits and veggies that will keep your heart happy and healthy.

For more information please visit www.Sheridancollege.ca 

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What is Healthy Sheridan Bruin Juice?

Do you not have enough time to make breakfast in the morning? Are you not getting the essential nutritional value need to excel within your day? Do you need a boost of energy? well then Healthy Sheridan Bruin Juice is sure to change that…

About Healthy Sheridan’s Bruin Juice

There is one college that has taken the initiative to resolve this problem, Sheridan College is now introducing healthy Sheridan Bruin juice. The new beverage(s) offer a large variety of selectively marked drinks and smoothies that offer students the best quality ingredients and nutrients to fulfill the Canadian food requirements and provide enough energy to start you day right. This post will cover the benefits of the new healthy Sheridan Bruin Juice. We believe in authentic ingredients for authentic people so get inspired and create a drink of their own personalized fruits, vegetables and spices. Now that sounds Yummy!

Introducing Sheridan Bruin Juice

This healthy new breakfast alternative will launch at the HMC Sheridan Campus on April 30th, 2020. Sheridan’s Bruin Juice will be available for sale at the PSB Cafe. Consumers have optimum flexibility and can choose from the menu of pre-created drinks or develop their own favourite new beverages. Bruin Juice contains all ingredients, freshly picked and harvested from farmers markets located all over the Greater Toronto Area. Unlike, competitors, all ingredients are used without harmful chemicals. However, Sheridan cares about ingredients and what they do.

The Unique Selling Proposition

The Thirsty Thursday Incentive

The USP for bruin juice has improved sales at the PSB cafe. Moreover, we want to spread the word. Thirsty Thursday incentive is a promotion that friends can take advantage of. Consumers can finally benefit from sharing the Bruin Juice with family or friends. We believe that drinks taste better when they are shared. That is why we make it easy to afford. In addition, consumers will receive an additional 1/2 off their selective beverage from our juice broad menus. This promotion will increase the sales of the PSB Cafe and the brand awareness of the company product Bruin Juice.

Sheridan Varsity Game Spirit

At Sheridan we care about our Bruin family bear-y much and we want to show our appreciation for our athletes. The Bruin Juice brand will be extending a discount to all its consumers on all of our exciting game day events. There are several team sporting events offered at Sheridan including cross country, basketball, rugby, volleyball and soccer. Moreover, we wanted to show our support to all our varsity athletes, that is why Sheridan Bruins Juice will be running promotions and host events on game days. We will honour our athletes who are inspiring the community by offering all of our participants a healthy refreshing beverage. Without a doubt, this promotion will increase the spirit throughout the campus and in the minds of our students.

Environmental Incentives

When we say healthy, that’s exactly what we mean. As a part of Sheridan’s college effort to reduce waste and become more ecologically friendlier, Sheridan’s Bruin Juice will offer discounts to the community. How might this benefit you?  Well, together we want to clean our bodies and minds while saving the planet. Therefore, customers that bring their own take-away bottles will receive a 10% discount off any beverage of their choice. Now, that’s a refreshing deal! Students will enjoy the discount that they can receive. In addition, Sheridan will reduce its waste in the near future. The PSB Cafe will have paper straws. Bruin juice is going green!

Healthy Bruin Juice the Breakfast Alternative

Without a doubt, the best new breakfast item is Bruin Juice. With the research of experienced nutritionists, Sheridan Bruin’s Juice has created the perfect nutritional value for its students. The nutritious drink will allow students to become more health cautious. Studies have shown that students who have a well-balanced breakfast perform better in school. Therefore, at Sheridan we have taken the responsibility to ensure student success. Importantly, it is anticipated that Bruin Juice will be a success and inspire the young minds of today. At the college we want to improve and that starts with you. Join us at the PSB cafe for a tasty drink. Soon, Bruin juice will expand to the other remaining campuses (Davis and Trafalgar) within the next 5 years. This will give the Bruin community the chance to get a fresh drink. We hope to see you there with your fresh beverage!

 

Be sure to tell a friend about Bruin Juice, the new breakfast drink!

For more information please visit www.Sheridancollege.ca or psbdigital.

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